Video SEO in WordPress | How to Rank & Drive Traffic From Videos

SEO (Search Engine Optimization) is the main process used to improve site traffic and monetization based on the text and image content in websites. But SEO is not only just for text and image used on your blog/post but also you can add SEO for the videos which you upload/embed on your WordPress. Adding SEO to a video helps to rank the videos on search engine results pages. In the below article, let’s see how to add Video SEO in WordPress.

Steps to Setup Video SEO in WordPress

With the AISEO plugin, it is simple to Optimize any video on your WordPress website for SEO. Follow the steps below to do it right.

Also, know What is Yoast SEO WordPress Plugin

[1] Go to your WordPress dashboard and login with your credentials.

[2] Choose Plugins from the left panel on the dashboard.

[3] Then Choose Add New from the expanded plugin menu.

[4] Here search for AISEO in the search bar.

[5] From the result, click on AISEO Plugin and click on Install Now.

[6] Once installed, click on Activate to activate the plugin.

[7] After Activation, get back to the dashboard and choose All in One SEO from the left panel.

[8] Choose Sitemaps from the expanded menu.

[9] Under the General Sitemap section, turn on the toggle next to Enable Sitemap.

[10] Move to the Video Sitemap section and click on Activate Video Sitemap in the pop-up.

Note: You need a premium version of the AISEO Plugin to Activate Video Sitemap that starts at $49.50 per year.

[11] Once activated, click on the Open Video Sitemap button.

[12] Here you can see all the videos available on your blog or website.

[13] Now you have activated Video Sitemap, the default settings are more than enough to optimize your video on all search engines.

Apart from these, you can make some changes depending on the video content like what type of post to appear and what not to appear in the sitemap and its taxonomies. If you made any changes in the settings make sure to Save changes.

You should also check out other Video SEO plugins available on WordPress like

• Yoast SEO
• VidSEO, etc.

Alternate Way

Even without the plugin, every video uploaded or embedded on your WordPress website will eventually rank on every search engine. To speed up the ranking process of your video practice the following things.

Embedding from Third-Party Website

• Choose popular video streaming platform like YouTube, Vimeo, Dailymotion, etc to upload your video.
• Provide appropriate and trendy video title, the video description, and the tags.
• Engaging Thumbnail for the Video to attract the audience.
• Add Subtitle/transcript to your video.

Uploading on Own Website

If you are uploading the video on your own website make sure to add or check out the following to rank the video better.

• Image alt text
• Page title
• Meta description
• Subheadings
• URL slug

Related post: How to Noindex WordPress Categories and Tags

Conclusion

This helps you not just rank the uploaded video but also the video embedded from third-party websites like YouTube, Vimeo, DailyMotion, etc. on your WordPress website. Hope this helps you with what you are looking for in ranking your videos online. If we missed any of your favorite Video SEO plugins, let us know in the comments section below. Also, if you have any queries let us know in the comments below.